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July 9, 2012

Frost & Sullivan Reveals that Coupling Open Innovation with Traditional … – MarketWatch (press release)

Frost & Sullivan Reveals that Coupling Open Innovation with Traditional
MarketWatch (press release)
Establishing cross-functional engagement points between Open Innovation, Product Development and Marketing. This approach allowed Amway to launch 17 high-impact products in 55 markets and generate more than $700 million in revenue since 2005.

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